Night acquires Experiential Supply Co., the marketing firm behind some of Hollywood's most memorable real-world stunts — like the horse-riding apes for Kingdom of the Planet of the Apes and the life-size dinosaur in Manhattan for Jurassic World Rebirth. As more attention moves to screens, we believe experiential marketing is one of the few traditional channels that still creates real, memorable moments. By combining Experiential Supply's expertise in immersive events with our understanding of what goes viral online, we can help brands show up in the real world and dominate the internet. It's all under one roof now.